Monthly Archives: March 2010


The end of the war between Power, Religion and Science?

There is a natural cold war between Power, Religion and Science. Power sustains authority, Religion sustains the Truth and Science unveils reality.

The solution of this essential conflict has been the alliances that were and are being established usually between two of the members of the triad at expense of the third one.

The CERN Experiment, developing the Large Hadron Collider (LHC) is a phenomenal alliance of the three aspects (Power, Religion and Science) and is giving birth, perhaps, to a new integrated approach to complex realities.

We strongly recommend accessing a short information on the CERN Experiment at: http://www.youtube.com/watch?v=PJ2q8WUire0

It could be a new starting point in human relations. It might implicate the real end of the “Galileo’s Era”.

Access the unicist standard contained in the Unicist Business Search Engine:
http://www.unicist.com/

Request more information: n.i.brown@unicist.org

Peter Belohlavek

NOTE: The Unicist Research Institute is the major research organization in the world in its specialty based on more than 3,000 researches in complexity science applied to individual, institutional and social evolution. The applicative researches are based on the discovery of the Ontogenetic Intelligence of Nature and the consequent Unicist Theory of Evolution.

Unicist Strategy

If you would like to receive monthly information on this blog, please register here.

Follow us on twitter

Share

We invite you to toast tomorrow at 5:00 pm Houston time

Tomorrow, March 30, 2010, the official inauguration of the Weston Group’s Unicist Corporate University will take place at 5:00 pm Houston time.

This Corporate University is part of a Market Lab to catalyze the expansion of the Weston Group from being a leader in the Houston area Market to become a leading company in the US Market. The expansion implies tripling the revenue of the Weston Group.

This is a paradigmatic case because it is the first case in the Era of the Alliances of The Unicist Research Institute.

Therefore:

1) We invite you to join us in this global toast, no matter where you are. At 5:00 pm Houston time, just a cup of champagne to honor the Weston Group.

2) We recommend you seeing a business catalyst at work at: http://ucuweston.org/wordpress/

Access the unicist standard contained in the Unicist Business Search Engine:
http://www.unicist.com/

Request more information: n.i.brown@unicist.org

Diana Belohlavek
VP Knowledge Management & Communication

NOTE: The Unicist Research Institute is the major research organization in the world in its specialty based on more than 3,000 researches in complexity science applied to individual, institutional and social evolution.

Unicist Strategy

If you would like to receive monthly information on this blog, please register here.

Follow us on twitter

Share

Benchmarking Procter & Gamble: Unicist Innovation

Procter & Gamble is a world leader in innovation. This allows learning from P&G how to manage innovation to make it successful in the markets.

The Unicist Standard includes a fundamental approach to deal with innovations that allows integrating fundamentals with technical analytical knowledge to produce successful innovations.

The question we are posing is: Which are the fundamentals of innovation?

You can find information on how Procter & Gamble deals with innovations presented by Robert Bob McDonald, COO of Procter & Gamble. There are two short presentations at:

http://www.youtube.com/watch?v=ycMXZDybhlw
http://www.youtube.com/watch?v=x93YopVXJSM

In one week you will find a response to the fundamentals of innovation on this blog.

Access the unicist standard contained in the Unicist Business Search Engine:
http://www.unicist.com/

Request more information: n.i.brown@unicist.org

Diana Belohlavek
VP Unicist Knowledge Bank

NOTE: The Unicist Research Institute is the major research organization in the world in its specialty based on more than 3,000 researches in complexity science applied to individual, institutional and social evolution.

Unicist Strategy

If you would like to receive monthly information on this blog, please register here.

Follow us on twitter

Share

Unicist Future Research: The Archetype of China

We invite you to apprehend the nature of China’s archetype. But consider that it is necessary to avoid comparisons with other cultures.

“The reach of one’s globalization is defined by the limit of the pronoun WE.”

If you are really interested in understanding the Chinese archetype we recommend listening to the lecture you find at:
http://www.youtube.com/watch?v=2mRlgQKWlnQ

We strongly recommend “reading between lines” to apprehend the fundamentals of the culture. Access the information on the unicist ontology of economic behavior at: https://www.unicist-school.org/complexity-sciences/wp-content/uploads/2010/03/ontology_economy_en.pdf

Only if the culture is within the limits of your “WE” you will be able to perceive aspects of the Chinese archetype.

Next week you will have access to the essential aspects of China’s culture on this blog.

Access the unicist standard contained in the Unicist Business Search Engine:
http://www.unicist.com/

Request more information: n.i.brown@unicist.org

Peter Belohlavek

NOTE: The Unicist Research Institute is the major research organization in the world in its specialty based on more than 3,000 researches in complexity science applied to individual, institutional and social evolution.

Unicist Strategy

If you would like to receive monthly information on this blog, please register here.

Follow us on twitter

Share

Unicist Microsegmentation: Alliances with Corporations

The Unicist Microsegmentation allows the development of market growth based on expanding the boundaries of markets by accessing new niches. To define a new niche it is necessary to access the depth of its behavior. The model works with 4,096 potential microsegments.

Unicist ontological market segmentation is the integration of the drivers that influence buyers or consumers when deciding what to buy, or what to do.

Access the discovery of the Unicist Ontology of Functional Segmentation at:
http://www.unicist.org/d_fs.php

The unicist market segmentation is an ontological meta-model that allows the understanding of functionality in market strategies. It fosters the use of global strategies but local applications through the understanding of the nature of a market or culture.

The unicist market segmentation includes:

1) Conceptual Segmentation

2) Functional Segmentation

3) Psychological Segmentation

4) Lifestyle Segmentation

The integration of these four segmentations defines the unicist ontological market segmentation. It permits the development of accurate market segmentations that ensure marketing results.

The Unicist Microsegmentation is necessary to enter niches that are beyond the existing markets.

Access the unicist standard contained in the Unicist Business Search Engine:
http://www.unicist.com/

Request more information: n.i.brown@unicist.org

Martin Alvaro
Marketing Manager

NOTE: The Unicist Research Institute is the major research organization in the world in its specialty based on more than 3,000 researches in complexity science applied to individual, institutional and social evolution.

Unicist Strategy

If you would like to receive monthly information on this blog, please register here.

Follow us on twitter

Share

Unicist Org Lab: Unicist Continuous Improvement Alliances

Unicist Continuous Improvement is based on the use of objects. It implies improving the objects included in processes in order to obtain results.

Unicist Continuous improvement integrates innovation to improve the processes and the objects that are being used to ensure the achievement of a higher level of effectiveness.

The natural segments of continuous improvement are:

1) Repair
2) Update
3) Upgrade
4) Renewal

Maximal strategies are driven by innovation. They are put into action by the implementation of big changes that go beyond the existing boundaries of the present operation and are sustained by the external need represented by the client centered management.

Free access to the discovery of the Unicist Ontology of Innovation at:
https://www.unicist-school.org/complexity-sciences/wp-content/uploads/2010/03/ontology_innovation_en.pdf

Minimum strategies are driven by quality assurance, put into action by the development and implementation of medium changes and sustained by the personalized organization that ensures an effective participative action model.

Access the unicist standard contained in the Unicist Business Search Engine:
http://www.unicist.com/

Request more information: n.i.brown@unicist.org

Martin Alvaro
Marketing Manager

NOTE: The Unicist Research Institute is the major research organization in the world in its specialty based on more than 3,000 researches in complexity science applied to individual, institutional and social evolution.

Unicist Strategy

If you would like to receive monthly information on this blog, please register here.

Follow us on twitter

Share

Unicist Microsegmentation for maximal strategies and growth

The Unicist Standard for market segmentation allows defining the segments of a market and developing a microsegmentation to expand the boundaries of markets.

It has to be considered that a microsegment defines the characteristics of a market-niche. Maximal strategies imply going beyond the boundaries of the existing markets.

The secure way to expand the boundaries is accessing new niches. This produces the extension of the markets if the niches are contagious.

The unicist segmentation defines that there are 4.096 possible structural microsegments, but most of these segments are hypothetical.

The core of a Market Lab is finding the microsegments that are based on real latent needs and can be influenced considering the possibilities of the brand, the product, the technology and the marketing mix.

Unicist Market Labs have been designed to produce the expansion of the boundaries of markets. Therefore they achieve their goals when the pilot markets demonstrate that the achieved growth is structural and “contagious”. The unicist microsegmentation  makes this possible.

Access the unicist standard contained in the Unicist Business Search Engine:
http://www.unicist.com/

Request more information: n.i.brown@unicist.org

Peter Belohlavek

NOTE: The Unicist Research Institute is the major research organization in the world in its specialty based on more than 3,000 researches in complexity science applied to individual, institutional and social evolution.

Unicist Strategy

If you would like to receive monthly information on this blog, please register here.

Follow us on twitter

Share

The Unicist Confederation is expanding worldwide

We are expanding the Unicist Confederation in order to make accessible the unicist object driven technologies to manage businesses based on their nature.

This implies global and local strategies based on Alliances and Unicist Diagnostics Centers respecting the archetypes of each country.

Therefore all the members of the Unicist Confederation need to:

1)  Share and confirm their acceptance of the vision of the Unicist Confederation. You can find it, including the access to the confirmation, at:

English:
http://www.unicist.net/vision.shtml
Portuguese:
http://www.unicist.net/br/vision.shtml
Spanish:
http://www.unicist.net/es/vision.shtml

2)  Share the values that are implicit in the business: Value adding – Responsibility for results – Quality assurance – Reliability

We strongly recommend reading the post on the Unicist Standard at:

English:
http://www.unicist.net/partners-news/the-unicist-standard-needs-to-be-a-rolls-royce/
Portuguese:
http://unicist.info/sdc-br/o-standard-unicista-precisa-ser-um-rolls-royce/
Spanish:
http://unicist.info/sdc-es/el-standard-unicista-necesita-ser-un-rolls-royce/

This ensures growth for all, beginning with our clients’ growth.

You are welcome.

Executive Committee

NOTE: The Unicist Research Institute is the major research organization in the world in its specialty based on more than 3,000 researches in complexity science applied to individual, institutional and social evolution.

Unicist Strategy

If you would like to receive monthly information on this blog, please register here.

Follow us on twitter

Share

Unicist Strategy: The Archetype of the USA

The Archetype of the USA is a paradigmatic example of how a culture can be leading in the world while strengthening its identity.

For this case, it is strongly recommended listening to the lecture you can find at:
http://www.unicistinstitute.net/blog/unicist-future-research-the-archetype-of-the-usa/

Based on the research on the Archetype of the USA, its purpose is growth and its active function is given by the propensity to dare while achieving its “dream” within a credibility context.

The Maximal strategy implies that the culture is driven by daring actions to achieve its cultural “dream” within an institutionalized context.

The catalyst of the evolution of the American archetype is its institutionalization that accelerates its evolution. Institutionalization is materialized in the democratic rules of the society.

The icon of the cultural dream is the American Flag. Daring implies doing in terms of concrete operational actions to achieve growth and surpass the well-being achieved by the preceding generations.

The social pressure towards growth within a context of being a leading culture in the world generates uncertainty in the coming generations that fosters the need for addictions to avoid the responsibility to produce growth.

The minimum strategy of the archetype fosters thinking, driven by the personal objectives and within the limits of the personal credibility. That is why the USA archetype includes a multi-minority approach.

This minimum strategy provides the necessary context to develop hard technologies that sustain the economic activities of the maximal strategy.

Personal credibility is the entropy inhibitor of the American archetype. As wealth sustains the perception of security, personal credibility requires having solved the necessary financial situation that makes an individual credible.

Daring, dreaming, credibility and thinking integrated to achieve growth require a strong ethical environment that needs to be sustained by the judiciary system. Lying is unacceptable because it destroys the credibility and transparency of the archetype.

Understanding and respecting the archetype of the USA will be extremely useful to develop global and local businesses.

Access the unicist standard contained in the Unicist Business Search Engine:
http://www.unicist.com/

Request more information: n.i.brown@unicist.org

Peter Belohlavek

NOTE: The Unicist Research Institute is the major research organization in the world in its specialty based on more than 3,000 researches in complexity science applied to individual, institutional and social evolution.

Unicist Strategy

If you would like to receive monthly information on this blog, please register here.

Follow us on twitter

Share

Trends: Unicist Lifestyle Segmentation and Evolution

Unicist LifestylesLifestyle segmentation underlies human behavior. Lifestyles establish the parameters of normality and the “ethical mask” of a society. Describing the lifestyles of a country permits establishing the limits within which segmentations can work. Only in the case of basic human needs lifestyles are not a limit but only a gravitational force.

The unicist lifestyle segmentation is analogous to the VALS segmentation of SRI. But, while VALS uses psychology to segment people according to their distinct personality traits, Unicist Lifestyle Segmentation uses anthropological invariables and country archetypes to segment people.

Unicist Lifestyles

Lifestyles are the archetypical behavior patterns of a society and its members. These archetypes serve a group as automatisms to carry out the everyday activities that are functional to that society’s purpose.

Hence, lifestyles are the result of the integration of a society’s collective unconscious with its archetype, which define different ways of facing reality.

Archetypes resolve the weaknesses of a social group by turning uncertainties into assertive answers which guarantee the success of individual and social purposes.

An individual’s lifestyle makes him acceptable and functional to the society’s needs. It also allows him to find groups of identification across different cultures or communities.

Access the unicist standard contained in the Unicist Business Search Engine:
http://www.unicist.com/

Request more information: n.i.brown@unicist.org

Diana Belohlavek
VP Unicist Knowledge Bank

NOTE: The Unicist Research Institute is the major research organization in the world in its specialty based on more than 3,000 researches in complexity science applied to individual, institutional and social evolution.

Unicist Strategy

If you would like to receive monthly information on this blog, please register here.

Follow us on twitter

Share