Discovery of the natural path for strategy building


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Most of the business strategies fail. But it has to be considered that most of them were not implemented. They are just ideas.
A research on the nature of strategies was developed at The Unicist Research Institute. Thus the Unicist Strategy building method was discovered.
The human approach to strategy is defined as the conscious planning of human beings to influence the environment when such environment is uncertain, risky, complex or conflictive.
Influencing implies that the actions of a developed strategy will occur in the future.
The unicist strategic approach implies the building of a natural complementation with the client and a competitive strategy with competitors.
In business, customers either buy the products or services from one company or from another. At least in the short run, the one who sells is the winner and the one who looses the opportunity to sell is the looser.
Strategy building implies a conscious behavior; therefore it implies intuitive but also emotional and rational conducts.
As it is a conscious behavior, it evolves with human individual and social evolution. Childhood, adolescence and maturity are the three ascending levels of evolution.
This implies that individual strategy building can be fostered, catalyzed, inhibited and trained.
This implies a change of paradigms in strategy building and a back to basics.

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Your comments on this discovery are welcome.

The Editor

If you would like to get acquainted with unicist technologies, you can participate in a module of Unicist Strategy.

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