The use of Unicist Business Objects, e.g. a Market Lab, doesn’t require managing ontological approaches but understanding them.

Unicist Business Objects are part of the intellectual capital of companies.

Access Diana Belohlavek’s  book on Intellectual Capital at:
http://www.goodwillnetwork.net/deb_ic.shtml

An individual needs to be able to manage the business processes in order to integrate business objects. This requires having the concept of the process, having the operational know how and understanding the process which means having the know why.

Business Objects do not substitute the individual’s responsibility for results; they provide a structured solution that makes her/his activity easier and more profitable. In other fields this is self-evident: an autopilot doesn’t replace a human activity, it sustains the work of a pilot.

This is not the case of robots, for example in a welding line, where human activity is substituted by robots. Unicist Business Objects are like autopilots and not like robots.

The learning of the use of business objects requires having grasped their concept, accessing their “know why” and finally managing their “know how” to be able to replace them in the case their range of operation is exceeded.

Access or request a Unicist Tweetinar on this subject at:
http://www.academic.unicist.org/unicist_tweetinars.shtml

Learn more about the trend of ontology based solutions for businesses:
http://www.unicist.net/obs.shtml

Peter Belohlavek

NOTE: The Unicist Research Institute is the major research organization in the world in its specialty based on more than 3,500 ontological researches in complexity sciences, developed since 1976 until September 2010, applied to individual, institutional and social evolution. The applicative researches are based on the discovery of the Ontogenetic Intelligence of Nature and the consequent Unicist Ontology of Evolution.