Brazilian Archetype: describing the power of a global leader
Brazil is a world in itself. There is no other country in the world following the rules of the game that Brazil uses, nor portraying its results in the social, economic and political field.
Its orientation towards the future, the added value work as a way to assert people’s identity, its innovation and nationalism are components that integrate in light of a national project inserted in the culture, executed by the State and managed by politicians.
Consensus as a model
Brazil has a culture that operates on the basis of consensus. This generates, within the social, institutional and individual field a need to understand a reality before taking up a position regarding it.
Likewise, in Brazilian-Portuguese language there are several expressions that help avoid the usage of the first person singular in a conversation.
The Brazilian consensus model presupposes the development of a singular negotiating capacity regulated by negotiation rules that obviously include consensus as a goal, though not as a path.
The development of this negotiating capacity, based on a culture that came over to colonize rather than predate, generated what today is a world power, real to many, incipient to others.
This implied the end of economic, military or narco-terrorism. The end as far as social legitimacy goes, though not in real terms, for there will always be terrorists who, being marginal, would rather have destruction than acceptance of their own marginality.
This social behavior is based on expansion as a main objective. The creativity to accomplish this allows Brazil a dosage of “marginal” behavior, basis of both academic and technological innovation which is felt today and which was dreamed of 50 years ago.
Social Capital
A country’s development is set by its social capital, political consistency or stability and economic growth.
Out of these three elements, the one that bears most weight is social capital, then comes political stability and last, the necessary, though of least relative weight, economic growth.
Brazil is characterized by its immense social capital if compared with that of other countries in the region, and if compared with those other countries Brazil competes with.
Its difference is outstanding in the region; Brazil has a slightly smaller social capital than the one in developed countries. Society conceives itself as a community.
This community feeling makes the notorious synergy there is among institutions and people possible, while it works as a significant support to political stability and economic growth.
Orientation towards the future
What characterizes Brazil is its orientation toward the future and its great capacity to pay for the price of mistakes.
There are many study centers in this country that are devoted to developing projects, action plans and forecasts of what lies ahead.
This is completely atypical in Latin America, that is why one can say that Brazil is a continent in itself, with own values and a path different from that of the region.
It grows because of its consistent investment in an academic technology model of its own, an acceptance of diversity and an “expansion compulsion”. There is room for everyone in Brazil as long as the rules of the game are abided.
One of the best diplomacies in the world
Brazil is a power with a very strong collective unconsciousness that consolidates in an identity that goes beyond political ideologies.
Consensus to grow is their primary objective, their second objective is to grow, and their third as well. Brazilian culture does not conceive the idea of being worse today than it was the day before.
That is why Brazilians “go crazy” in light of their defeats. Diplomacy, the mechanism to influence outside Brazil in order to uphold such a growth, is settled, and carries a political, commercial and social sense comparable to those of the best diplomacies in the world.
Diplomacy is its main tool to create, almost imperceptibly, a legitimated hegemony in its capacities.
Peter Belohlavek
NOTE: The Unicist Research Institute was the pioneer in using a logical approach to deal with evolution and became a private global decentralized world-class research organization in the field of human adaptive systems. http://www.unicist.org